Source use and ordinary stopping point

The distinction between commercial search and executing a known model, and the danger of transferring an unsupported pilot, are used with the source limits explained in MKT.13. Historical treatments of ambidextrous organisations supply candidate ideas; their cases do not establish that a separate unit is always superior. The operative construction here is the explicit comparison and provision supplied by OCE, STR, OPS and the product’s engineering methods. Marketing contributes its commercial question and qualified return.

For a small supported correction that the current team can carry out without a special search arrangement, use the existing operating continuation. For an unknown contribution, stop with the qualified missing answer or a justified next inquiry. The team obtains a bounded search result together with the work and conditions needed to use it, while preserving its current service obligations.