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CB.10:8 - Common Anti-Patterns and How to Avoid Them
| Failure | Better move |
| Treat more posts or attendance as the promised benefit | Follow the activity into the experience or receiving work that matters. |
| Collect only promotional success stories | Recover specific use, conditions, cost and negative or incomplete outcomes. |
| Call an available guide an acquired capability | Obtain the relevant capability or use evidence, or retain the weaker access claim. |
| Attribute an outcome because the person belongs to the community | Recover the contribution and use a causal method when the causal difference is the question. |
| Explain a trend after the population or definition changed | Compare like observations or retain the change as a limit. |
| Make every participant file a complete value story after every event | Collect what can change the live decision and use voluntary, proportionate returns. |
| Measure indefinitely without changing anything | Make the receiving decision, revise the inquiry or stop collection that no longer helps. |