MKT.13:4.6 - Decide what to deploy and what to learn next

Return one coherent decision: continue the bounded arrangement, expand a supported part, revise a consequential claim, perform another discriminating attempt, pause the dependent commitment or stop. Identify the customer and offer scope, channel, volume, support, economic conditions and receiving team that qualify the decision.

Keep the unresolved part separate without making it disappear. A file-based supported trial can be offered while continuous integration remains an engineering question, provided the offer makes the difference clear. A new segment reopens the affected assumptions; it does not erase evidence about the old one.

Arrange observation and response at the limits that matter. New exceptions, acquisition costs, delayed payment, support queues or changed customer work can invalidate the next repetition. Return to the responsible method with that change. Stable adequate provision can continue without performing the whole discovery sequence again.